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What’s the Deal With Google’s New Helpful Content Algorithm Update?
Back in August, Google announced a new ‘helpful content’ algorithm update. This attracted a lot of attention at the time. On the face of it, justifiably so…
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Should You Use Parentheses in Your Writing (or Not)?
Do you ever find yourself wanting to make a short aside to your readers? Maybe you need to add some additional information or clarify a point? Perhaps you are in the mood for a short digression?
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What Do Copywriters Actually Do?
Small business owners often ask what copywriters actually do. Or are puzzled as to why they might benefit from hiring a freelance copywriter to help market their business.